ABOUT US

M77 traces its origins to 1991. A premium brand under AIMUQIQI Group, dedicated to high-quality bespoke woodwork for the home. Founded by Mr. Gao Ming in Jiangyin, Jiangsu Province in 2014, M77 is a pioneer in the systematic delivery of high-end bespoke woodwork solutions in China.M77 serves those who refuse to be defined by trends and moves at ease on its Bloom Eternal. Door systems turn returning home into ritual; wall panel systems create a poised sense of openness. Storage systems bring inner order, while smart systems offer protection that is felt without being seen. What M77 delivers is not simply custom woodwork, but a deep conversation with refined living.In an era when trends fade quickly, M77 was founded on another belief: a home should not merely fill space, but hold time. This belief is rooted in seven principles beginning with “M”—Made-to-measure, Masterful, Minimalist, Meticulous, Modernist, Monumental, and Majestic. They inform every stage of design, craftsmanship, material selection, and service, shaping every curve, every structure, and every texture.
Today,M77 has established professional service teams across more than 80 regions in China, providing high-end private home customization for luxury residences. M77 remains dedicated to shaping and leading culture in luxury residential living. Guided by core values of integrity in heart, intent, action, and principle, M77 continues to grow steadily.

OUR STORY

1991

Since 1991, M77 has been rooted in the craft of woodwork, building the foundation of the brand through lasting dedication and expertise.

2004

Jiangsu AIMUQIQI Technology Co., Ltd. was established. Its factory covers 100 mu and operates as a modern enterprise focused on professional design, high-end hotel furniture production, and whole-home woodwork processing.

2014

M77 was formally established as a brand and has expanded steadily year after year. Since formal production-line manufacturing began in 2014, M77 has reached production capacity of RMB 500 million, with a product range covering whole-home customization.

2019

M77 formally established its Italian Design Center in Milan.

2022

In September, M77 appeared at CBD-IBCTF (Shanghai) and received wide acclaim.

2023

M77 signed with Andrew Martin, officially beginning a milestone partnership.

2025

M77 now operates 87 lifestyle experience centers across China.